[Video Course] Foolproof Facebook Ads by Josh Coffy

The Complete Foolproof Facebook Ads for Ecommerce Course

Install a proven Facebook Ads system in your ecommerce business that can add 10, 20, or 50+ orders per day to your store without needing to be an expert copywriter or designer.

The Foolproof Facebook Ads Course

Packed with 60+ videos, the Foolproof Facebook Ads Course was built with you in mind. Videos are sequential, range from 3-20 minutes, and are updated regularly in our studio with pristine quality for learning.

*That way, you can quickly search for what you’re looking for without needing to scrub through a 90-minute low-quality video.

Facebook Foundations ($295 Value)

Without a solid foundational understanding of Facebook Ads, your castle will crumble. This series breaks down the ins & outs of Facebook advertising.

 Facebook Ads vs Other Platforms

 Understanding Facebook Business Manager

 Understanding Campaign Hierarchy

 How To Avoid The Facebook Slap

 The “Labs” Of Facebook Ads

 The Optimization Schedule & Rules

 The 5 Common Ad Statuses & What To Do About Them

Golden Facebook Business Manager ($295 Value)

Learn how to set up your Facebook Business Manager properly. Even if you already have your business manager set up, this will make sure nothing is missed!

 Creating your Facebook Business Manager

 Verifying Your Business Info

 Adding Your Facebook/Instagram Pages

 Creating Your Ad Account

 Creating Your Facebook Pixel

 Adding People To Your Business Manager

 Creating Business Asset Groups

+ 3 More Videos

Cash Cow Facebook Audiences ($495 Value)

To scale your Facebook Ads, you need the right product with the right offer to the right people. In this section, you’ll learn how we find profitable audiences to target.

 The 3 Audience Temperatures

 Core, Custom, Lookalike

 Singles, Stacks, Layers

 Fishing For Cash Cow Audiences

 The Ideal Audience Size

 The Audience Research Process

+ 7 More videos

The Retargeting Labs ($295 Value)

This powerful type of advertising will allow you to scoop up warm & hot prospective customers and usually experiences the best results. There are two core campaigns we recommend.

 Your First Retargeting Lab Campaign (2 Paths)

 Creating A Dynamic Product Ad Campaign

 Creating A General Retargeting Campaign

The Ad Lab ($995 Value)

How to identify high-potential “Super Ads” that will allow you to acquire new customers profitably through rapid experimentation. (We call this the “Ad Lab Method”.)

 Intro To The Ad Lab Method

 Ad Lab Dashboard Walkthrough

 How To Create Test 1 (Headlines)

 How To Create Test 2 (Creatives)

 How To Create Test 3 (Primary Text)

 Using “Double Validation” For Your Tests

 Setting Up Your 2 Automations Rules

+ 6 More Videos

The Audience Lab ($995 Value)

With your “Super Ads” from the Ad Lab, you’ll be able to begin driving purchases against different audiences and different campaign structures.

 The Audience Lab Overview

 Determining Your First Audiences

 Setting Your Audience Lab Budgets

 Launching Your Audience Labs

 The 3-7 Optimization Process

 When To Move To The Scale Lab

+ 3 More Videos

The Optimization Workflow ($495 Value)

These are different workflows we’ll use to optimize different types of Facebook Campaigns, as well as benchmarks we look for.

 The 60-Minute Optimization Flow

 The Facebook Bottleneck Finder

 The Optimization Log (Doc)

 The Facebook Bottleneck Finder (Doc)

The Scale Lab ($995 Value)

This is how we take validated assets (Ads/Audiences) and begin to pour on the gasoline that helps us spend hundreds of thousands or millions per year.

 The Scale Lab Overview

 Scaling With Advantage+ Shopping Campaigns

 Scaling With Budget Bump Campaigns

 The “CPM Crusher” Campaign

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