What you’ll learn
Migrate from Universal Analytics (UA) to Google Analytics 4 (GA4) effectively
All the differences between UA and GA4
Where in GA4 you can find your old UA reports
Automatically migrate Google Tag Manager (GTM) tags to new GA4
Set up your GA4 account structure based on your business type
In this course, we will go through the process of migrating your existing Universal Analytics (UA) accounts to new Google Analytics 4 (GA4).
We’ll start with a quick overview of all the key differences between both analytic tools. Then we’ll dive straight into how to structure your account with some real-life examples to make it easier to understand.
In the next couple of lessons, we’ll take a detailed look at the migration process. How you can effectively migrate your Universal Analytics properties, events, custom dimensions, eCommerce conversions, goals, and so on.
Lastly, we’ll compare reports from Universal Analytics and Google Analytics 4 so you’ll be able to see exactly where you can find your old UA reports in the new GA4 interface.
By the end of this course, you’ll be a confident migration master capable of migrating even the most advanced Universal Analytics properties to the new Google Analytics 4.
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Product Details: http://bit.ly/3lfrhCl
File size: 210MB
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| Weight | 1 kg |
|---|---|
| Dimensions | 1 × 1 × 1 cm |
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