What you’ll learn
Learn how to write today’s top copywriting assignments, everything from white papers to landing pages, Google ads to ecommerce pages, billboards to email.
Learn the building blocks of all effective copy, including how to write headlines, opening lines, subheads, body copy, transition sentences, CTAs.
Learn how to write the three major types of copy: copy that sells products and services, copy that generates leads, and copy that cultivates leads.
Hundreds of examples from the real world of copywriting—both offline and online—teach you the art of writing copy that sells.
At the end of this masterclass, you’ll know how to write copy that generates results. You’ll know how to write the assignments that are most in demand today.
Learn how to use offers, testimonials, guarantees, deadlines and other tactics that persuade people to buy.
Learn how to write copy that grabs attention and holds attention right up to the call to action.
Lean the art and science of writing copy that persuades people to act.
Packed with practical, step-by-step advice, tools, tips and tricks that I’ve learned over the past 30+ years.
Gain access to me. Ask a question, I answer it. Complete a practice copywriting exercises I review what you’ve written, and give you constructive feedback.
For copywriters and aspiring copywriters who want to write copy that generates results, who want to make themselves as valuable as possible to clients.
More than 20 hours of video lessons, spread across a dozen modules and more than two hundred lessons.
Over a dozen quizzes to test your knowledge, and practice exercises that help you put into practice what you are learning.
If you need to write persuasive copy for a living, and if you want to earn top dollar for your expertise, take this masterclass now.
Learn from a full-time, professional copywriter (not a retired or wanna-be writer) who earns six-figures annually from his copywriting.
Enjoy lessons that are taught by an engaging instructor who is on screen, talking to you. No death by PowerPoint here! No PowerPoint, for that matter.
If you want to become a world-class copywriter, you must master two things: persuasion, and versatility. Hi, I’m Alan Sharpe, and welcome to my Copywriting Masterclass with Coaching. This course teaches you the art and science of writing copy that persuades people to act. And it teaches you how to write today’s most popular and varied copywriting assignments.
This masterclass also gives you prompt, personal access to me. Ask me a copywriting question, and I answer it. Complete one of the practice copywriting exercises, and I review what you’ve written, and give you constructive feedback.
I have been a professional copywriter since 1989. For the past thirty years I have been crafting copy for hundreds of global brands, including IBM, John Deere, SAP and Hilton Hotels. For more than three decades, I have also been teaching tens of thousands of students from one hundred and fifty-seven countries how to write engaging, persuasive copy.
My masterclass is packed with practical, step-by-step advice, tools, tips and tricks that I’ve learned over the years. I show you hundreds of examples from the real world of copywriting — both offline and online — to teach you the art of writing copy that sells.
You should take this masterclass for two reasons.
First, you learn how to use the written word to persuade. You learn the building blocks of all effective copywriting, including how to write headlines, opening lines, subheads, body copy, transition sentences, captions and calls to action. You learn how to write copy that grabs attention and holds attention right up to the call to action. You learn how to use offers, testimonials, guarantees, deadlines and other tactics that persuade people to buy.
Second, you learn versatility. You learn how to write today’s top copywriting assignments, everything from white papers to landing pages, from Google ads to ecommerce pages, from billboards to email sequences. You learn how to write short copy and you learn how to write long copy. You learn SEO. You learn how to write the three major types of copy: copy that sells products and services, copy that generates leads, and copy that cultivates leads.
At the end of this masterclass, you’ll know how to write copy that generates results. And you’ll know how to write the copywriting assignments that are most in demand today.
As you can see from the course description below, this masterclass consists of more than twenty hours of video lessons, spread across a dozen modules and more than two hundred lessons. It also includes over a dozen quizzes to test your knowledge, and practice exercises that help you put into practice what you are learning.
I created this masterclass for copywriters and aspiring copywriters who want to write copy that generates results, and who want to make themselves as valuable as possible to potential clients. If you need to write persuasive copy for a living, and if you want to earn top dollar for your expertise, then this masterclass is for you.
Learn more about this masterclass by reviewing the course description and curriculum below. Watch the dozens of free preview lessons. Read the reviews from my many satisfied students. Then, if you want to become a world-class copywriter, enroll today. [smile]
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