[Video Course] Smart Product Creation by John Grimshaw, Smart Marketer

Smart Product Creation – Learn how to create and launch irresistible products (and even entire brands) that stand out in the marketplace. With 7 modules, 93 videos and 22 swipeable resources, you’ll walk away from this course with an easy and repeatable process that you can add to your growth strategy.

MODULE 1: Core Concepts Of Product Creation

⊕ Smart Product Creation Flywheel

⊕ New Product Charter

MODULE 2: Establishing Your Brand Identity

⊕ Discovering Your Brand Ethos

⊕ 9 Key Questions to Define Your Brand Palette

MODULE 3: Problem To Solve

⊕ The Perfect Customer Questionnaire

⊕ Find Your Edge Questionnaire

⊕ Top 8 Resources for Trend Analysis

⊕ Conducting Competitive Landscape Analysis

MODULE 4: Form The Solution

⊕ COGS & Margin Assessment Calculator

⊕ Product Brief Template

⊕ Manufacturer Vetting Guide: Pro & Con Analysis

⊕ Top 10 Things To Audit on Your Quote

⊕ 7 Crucial Questions to Ask Potential Manufacturers

⊕ Product Packaging Design Checklist

MODULE 5: Product Manufacturing

⊕ Weekly Manufacturer Check-In Guide: Best Practices and Essential Questions

MODULE 6: Launch The Solution

⊕ Customer Identity Questionnaire

⊕ The Perfect 3 Question Testimonial Builder

⊕ Creative Brief for Influencers

⊕ Buzzbuilder Email Templates

⊕ Buzzbuilder Email Swipe File

⊕ Buzzbuilder Sites – Swipe File

⊕ PreOrder Sites – Swipe File

⊕ Seasonal Launch Event – Swipe File

⊕ Influencer Marketing Checklist

⊕ Product Demoing Checklist

MODULE 7: Product Recombobulation

⊕ Smart Product Creation Workbook

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Product Details: https://tinyurl.com/muxa6hpm

File size: 40GB

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