[Udemy Course] Digital Marketing Course: The Complete Package For Marketers

What you’ll learn

Introduction to Digital Marketing, what is Digital Marketing, Marketing research..

The Objective of learning, The digital marketing Revolution, Digital Marketing History

Digital Marketing Job Opportunities, Who Should Learn Digital Marketing? Digital Marketing Experts are likely to Get Paid More

Digital Marketing Expert – Trending Jobs, Foundation of Digital Marketing Course, Activity

Important Terms for Digital Marketing, Important Concepts for Digital Marketing, SEO (Search Engine Optimization), SEM (Search Engine Marketing)

PPC (Pay-per-click), CPC (Cost-per-click), CTR (Click-through rate)

SERP (Search Engine Results Page), Keywords, Ad Rank, Landing Page

Conversion Rate, A/B Testing, Impressions, Clicks Impressions Share, Quality Score

Ad Copy, Ad Extensions, Retargeting, Remarketing, Display Advertising

CPM (Cost per thousand impressions), CPA (Cost per acquisition), CRM (Customer Relationship Management), CMS (Content Management System)

Influencer Marketing, Social Media Marketing, How to Define Business Digitally

Unique Selling through Digital Marketing Course, How to Validate Your Business Idea

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File size: 501MB

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